Barb is hoping that the next iteration of its audience measurement system, Barb Panel Plus, will be operational by the start of 2027, having closed its invitation for proposal submissions (relating to data fusion methodology, data processing and delivery) at the end of August. The evolution, which builds on (and replaces) Dovetail Fusion by integrating…
Interactive graphical overlays that enrich sports with team line-ups, match and player statistics, instant video highlights, polls and much more can boost viewing times. They also create new opportunities for sponsorship and advertising. This value has been recognized by the creation of a new rights category for LALIGA football coverage, with that innovation contributing to…
ORF, Goldbach and ProSiebenSat.1 PULS 4 are among the media owners using TV-LOAD, which harnesses real-time audience measurement from HbbTV devices to decide which ads should be shown to classic broadcast linear TV viewers. The original ad schedule, based on preliminary audience forecasts, is replaced in the minute before the ad break to better match…
Creating subtitles (translated speech-to-text intended for overseas audiences without hearing impediments), closed-captions (accessible speech-to-text for people who are deaf or hard of hearing) or subtitles suitable for people who are deaf or hard of hearing, is getting easier for media owners thanks to AI. Interra Systems, one of the companies driving advances in captioning (the…
Ateme has been showing how Pay TV providers can reduce cost and carbon from unicast streaming with a solution that automatically increases compression on popular programming by taking CPU capacity away from channels that currently have small audiences – with the result that the lower-audience shows are compressed more lightly. Picture quality is not affected.…
Viaccess-Orca is field-testing an AI model that can scan the next two weeks of a programme guide, predict the CPU loads needed for the video processing across the shows, and provision sufficient cloud capacity to cope with peak workloads, then provide the operations team with a guide to what they can expect or automatically provision…
Freely is showing its potential to lead free-to-view broadcaster television into an increasingly streamed future without relying on apps or set-top boxes, while championing curation and broadcaster friendly aggregation. UKTV has joined the platform with four streamed linear channels. The Freely on-demand offer has been confirmed as highly competitive at 70,000 hours. Now the platform…
ATVI, the independent device testing company founded by RTL and ProSiebenSat.1 Media, has been urging European broadcasters to use it as their common and shared test facility to ensure television models are compliant with HbbTV addressable advertising, including the frame accurate ad insertion supported with the HbbTV TA (Targeted Advertising) specification. Peter Neumann, CTO at…
veed analytics has provided a valuable snapshot on the ad-loads being carried on a selection of leading German FAST services, as the analyst and consulting firm focuses on the viability of this rapidly expanding market. It found that ad-loads ranged from 8.2 minutes per hour to 11.2 minutes per hour and that on average, 57%…
Amagi’s new Zero Slate innovation adjusts the length of ad breaks for streamed linear TV on a per-viewer basis depending on how many ads are being targeted at them. If there are four 30-second ads available for Mary in ad break No.1, she would see a fully filled two-minute break. But if there are only…
Demanding 4K television and live streaming were two factors that drove Comcast to create a CDN that uses Qwilt’s Open Edge platform with Open Caching. The U.S. giant joins 180+ service providers who are part of a federated global CDN model that slashes bandwidth demands between the service provider core and consumers. Content owners can…
A test at one major U.S. service provider showed that 70-80% of the streaming video produced, covering all channels and all bit rate profiles for those channels, was not being watched. This waste of CPU resource can be removed with just-in-time video processing, while the cost of streaming from the cloud can be reduced by…
Streaming tech provider Deltatre says media companies in the early stages of their OTT journey can now have access to software previously available only to the largest and most well-funded industry players, following the launch of its Core, Professional and Enterprise packages for the D3 VOLT OTT platform. This all-in-one streaming solution features end-user apps,…
